Case Study
Maritime Lens & Equipment Rentals
The Client
“Maritime Lens & Equipment Rentals is the brainchild of a photography enthusiast.” Located in Halifax, Nova Scotia, MLER aims to deliver the finest and affordable services of renting quality cameras, lenses and associated equipment. The brand is fun and friendly with an East Coast flare.
Job Scope
Logo Design | Business Card | Tri-Fold Brochure | Online Media
The client wanted a fun & friendly, yet professional logo, including a subtle Maritime element. I used a bold, rounded lowercase font for the logotype. I continued the rounded forms throughout the camera lens and water, in the logomark. I used contrasting hues of blue to make that East Coast vibe pop.
MLER needed a tri-fold pamphlet to display various products and business information. They also requested a double-sided business card design, and other various imagery and graphics to display on their website and social media.
*The information on these images may have changed.
Please do not use for reference, they are for design purposes only.